That's an easy sell!
We were already aware there would be a TikTok shop, but with the rise of Fulfilled by TikTok that becomes a reality!
Let’s go shopping
Fulfilled by TikTok is a new logistics program that makes it easier for sellers to sell their products through the TikTok store. This semi-annual program is only available in the UK, but will soon spread to other countries. Via FBT, packages are stored, collected, packed and then sent to the consumer who has bought something via TikTok! It is a fast and affordable option for sellers to do this through the TikTok Shop. Which ensures that the company can focus on marketing, content and product development!
Sales are going sky high
Selling via FBT is easier for companies than via their own online store or marketplace. This is because all companies then outsource everything and do not have to do anything themselves. This way we can shop our favorite products on TikTok without any worries!
We expect that more sellers will start using TikTok’s logistics program. TikTok already has more than 1.5 billion users around the world. With all these users, people will definitely start using this new tool! We are curious about how companies and brands respond to this. Will more content aimed at sales be created thanks to this tool?